Parvarish Food Processing LLP

Heritage Indian foods, reimagined for the modern home.

We build authentic regional food brands rooted in family kitchens — bringing the flavours of India's heartland to homes across the country and the world. Starting with Bihar. Growing, region by region.

Our Brands Our Story
2025 Founded
25+ Years of recipe heritage
FSSAI Licensed & compliant
What we stand for

A food company built on family kitchens, not factory floors.

Most heritage foods lose something on their way from the village kitchen to the consumer pack. Parvarish exists to keep that something intact — the recipe, the hands, the integrity. Then build modern brands around it.

01 — Heritage

Recipes from real kitchens

Every brand we launch begins with a real family recipe — not a lab-developed formulation. Authentic Bihari Thekua. Bihari Nimki. Real Perukiya from family kitchens.

02 — Quality

Uncompromising integrity

FSSAI-licensed. Calculated nutrition labels. No vanaspati. No palm oil. No shortcuts. The ingredients on the pack are the only ingredients in the pack.

03 — Authenticity

Region-specific, not generic

India is not one cuisine. We build deeply for one region at a time — naming, language, recipe, palette — instead of broad “Indian sweets” brands.

04 — Reach

Direct to your home

Modern D2C infrastructure brings our brands across India and to the diaspora abroad. Heritage food, contemporary delivery.

Our Flagship Brand

Meet Apna Swad

Our first brand. Authentic Bihari snacks, handmade from family recipes, delivered across India.

Our flagship brand Apna Swad — Ghar ka swaad, apno ke liye
Bihari Cuisine · D2C · Launching May 2026

Ghar ka swaad. Apno ke liye.

Apna Swad brings handmade Bihari snacks — Thekua, Nimki, Perukiya — to homes across India and the diaspora. Family recipes carried for 25 years, now made available with modern packaging, full nutrition transparency, and pan-India shipping.

28 SKUs at launch
14 Authentic variants
3 Snack families
Explore the brand Visit apnaswad.co ↗
What's next

Region by region. Recipe by recipe.

India has 28 states and as many distinct food cultures. Our roadmap is simple — earn the right to a region by building the best brand there is for it. Bihar first. More to come.

In market

Apna Swad — Bihar

Authentic Bihari snacks. Thekua, Nimki, Perukiya. Launching May 2026.

In development

Festive & gifting line

Premium Chhath Puja and festival gift boxes for diaspora and corporate gifting.

On the horizon

Next regional brand

Future expansion into another underserved Indian regional cuisine. Selection criteria locked. Launch TBA.

The People Behind Parvarish

Two founders. One mission. The same kitchen.

P

Pallavi Priyanka

Co-founder · Operations
Based in Ranchi, Jharkhand

Eastern-India roots, contemporary operating playbook. Leads product, marketing, technology, and customer experience. Bridges traditional kitchen craft and modern D2C infrastructure to take regional Indian food brands to homes across the country.

M

Mallika Singh

Co-founder · Head of Kitchen
NDTV Shreshtha Icon of Bharat, 2022

Based in Delhi, with 25 years of cooking experience rooted in Bihari family recipes. Selected as one of 60 nationally chosen Icons in NDTV's 14-episode Icons of Bharat series. Authority on every recipe that ships under a Parvarish brand.

By the numbers

A small company, built on serious foundations.

25+ Years of cooking experience embedded in every recipe
12 Unique recipes with full FSSAI nutrition labelling
100% Pure desi ghee or refined oil — no vanaspati, no palm oil
PAN India shipping via Shiprocket multi-courier
Our Promise

What we cannot feed our own children, will never reach anyone else's home.

This isn't a marketing line. It's the standard every batch is judged against, in every kitchen we operate.

— The Parvarish Family

Building something with us — retail, distribution, or a partnership?